James FrohlichMar 28, 20222 minPure vs. Applied Research: A Ukrainian ExampleOne of the biggest challenges former academics face is navigating the difference between pure and applied research. Pure research...
James FrohlichMar 28, 20222 minMarketing Coffee with an Assist from "Netnographers" I recently came across a fascinating piece by anthropologist Robert Kozinets on what he called "netnography," or internet-based...
James FrohlichMar 15, 20222 minThere Goes Another FantasyNow and then, a fantasy pops into my mind about a new place to go, a new career to explore, or a new way of spending my time. It's been a...